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Why I’m Joining Nansen—and Where We’re Headed Next

Nansen and I, we go way back to 2009. That was the year two Swedish companies, Nansen and Episerver, decided to venture across the pond to North America.

I had the fortune to be one of Episerver’s first American employees. Initially, it was extremely challenging and exciting. Building the Episerver brand in North America from scratch started in a Regus office with 3 folks defining priorities, outlining a partner strategy, and creating customer stories to attract new business opportunities.

It was an amazing time and an incredible learning experience. I would not change a thing. Plus, through that role, I got to know Nansen and co-CEOs Joe Grause and Markus Bereflod. So recently, when I felt the itch to get back to a dynamic, small-team environment, I knew just who to turn to. I’m thrilled to share today that I’m joining Nansen as Head of Growth and Alliances to help the team move into the future.


So, why Nansen? 

The majority of my career has been dedicated to technology, mainly on the product side of the equation. I’ve been lucky to work at both small startups and large technology organizations like IBM, and gain a grasp of the kind of impact that software and technology solutions can make on how organizations of all sizes run.

I’m still very passionate about Optimizely and what lies ahead. Insight Partners’ backing and influence and Optimizely leadership bringing it all together have generated a ton of success. And partners like Nansen are an important part of the Optimizely ecosystem and evolution.

I’ve worked with the Nansen team for 10+ years. Over that time, I’ve seen Nansen help executives understand, envision, and articulate digital as a business strategy and implement it across the enterprise with clear ownership and accountability.

Nansen’s work really starts with people and the experiences the Nansen team helps create—not only in the digital sense, but also the relationships. The majority (if not all) of Nansen’s customers have been active since the very first handshake. And that says everything. 

The opportunity that Nansen has, in this moment of digital transformation, cannot be overstated. In just a couple of weeks in my new role, I’ve got a dozen new answers to the question of “why Nansen?”

If you’d like to hear some of them, I hope you’ll reach out.

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